| Function | Needle | Example | Notes | Early returns |
|---|---|---|---|---|
Ad by Tag | Revenue | Ad placement relevancy to content | First couple Beta payings customers are live. Bugs worked out. | |
Story Scheduling | Words Published | Optimizing the rate of publishing | Average stories published per day is 29. This helps kept the editors sane. | |
Commenting Evolution | Words Published | Scroll down to end of a story | Integrated Disqus and added our own custom emojis | More learnings about what social proof matters |
Deeper Algolia Integration | Time Reading | Search anything on site | Rich media data for stories on all curation pages and filters on the search page | More value for curation decisions |